Government relations, issue advocacy, public education, and political campaigns.
We help organizations understand public decisions, reach the people making them, and build support for change.
Strategy, outreach, messaging, creative, and media—working toward one public goal.
Four practice areas
01 · Government Relations
Reach the people who make the decision.
We identify who makes the decision and how to reach them. Our work includes stakeholder mapping, policy communications, testimony, and outreach. We agree on the scope of any direct lobbying before work begins.
Stakeholder engagement
Who to reach, and in what order.
Legislative & regulatory strategy
Understand the process and where you can influence it.
Agency engagement
Comment, testimony, and the case for it.
Elected-official outreach
Briefings that respect a staffer's time.
02 · Public Affairs
Build the support that makes the case for you.
We build coalitions and help organizations explain what they want to change, why it matters, and how people can help.
Coalition building
Bring allies together around a shared goal.
Public communications
A consistent message across every channel.
Reputation & issues management
Steadier footing when the story turns.
Community engagement
Give communities a voice in the decisions that affect them.
03 · Public Education & Issue Campaigns
Make the issue clear.
We make complex issues clear. Research helps us measure what people understood, as well as how many we reached.
Public education campaigns
A message built to be understood, not just seen.
Issue advocacy
Moving policy by moving the public first.
Message development & testing
Messages tested with the people you need to reach.
Paid media & digital
Reach the people the issue affects.
04 · Political Campaigns
New York political consulting and campaign strategy
We help candidates and campaign teams clarify their message and put it to work. Bring us a defined assignment or a gap in your team, from campaign strategy to creative and digital execution.
Our team develops strategy, copy, design, websites and digital media. For polling fieldwork, printing or mailing, we confirm who delivers each part and what Consense coordinates before agreeing the scope.
Campaign strategy
A practical plan for your audience, message, budget and election calendar. We provide strategy and consulting alongside your campaign team.
Messaging and branding
Positioning, campaign narrative, copy and visual direction. We turn the candidate’s priorities into a consistent message across campaign materials.
Political direct mail
Campaign copy and design built around the audience and the ask. Any printing or mailing coordination is defined in the project scope.
Political digital advertising
Audience targeting, ad creative, copy testing, media buying and reporting. We manage the digital program and explain what its results do—and do not—show.
Polling and message testing
Research support to understand where a campaign stands and assess its message. Research methods, fieldwork and analysis responsibilities are agreed before work begins.
Fundraising communications
Donor messaging, email, SMS and call-time materials. We help make the case for support; the engagement defines the communications work your team needs.
Campaign websites
Messaging, branding and website design for candidates. We build a clear place to understand the campaign and take the next step.
Selected work · AD-69, Manhattan · 2026
For Eli Northrup’s State Assembly campaign, we delivered digital strategy, creative, copy, video, media buying and reporting.
Inside a campaign, every decision works backward from one fixed date
T‑16 wks
Baseline poll
T‑10
Message locked
T‑8
Paid media on air
T‑4
Mail drops
T‑1
Get out the vote
Election Day
The result is public
The same discipline applies beyond elections: set the deadline, then work backward.
How we handle conflicts
We don't work both sides of a race or against a current client's interests. We check for conflicts before taking on work and tell you if we find one. Every client gets the same discretion.
Selected experience
Public affairs, in practice.
Work with organizations, initiatives, and political leaders across campaigns, communications, and advocacy.
